“We Already Listed With Someone Else”: How to Make Sure You’re the First Agent They Call
- Quinn Edwards
- May 17
- 2 min read

You helped them buy their first home.
You stayed in touch—well, kind of.
You figured when they were ready to sell, they’d reach out.
Then one day, the email lands in your inbox:
“Hey! Thanks again for all your help. We already listed with someone else, but we really appreciated working with you!”
Ouch.
You were this close… and just like that, you missed the listing.
This Is One of the Most Common—and Most Preventable—Mistakes in Real Estate
We call it the “missed opportunity” moment—and it happens when agents assume past clients will remember them, instead of putting systems in place to guarantee it.
Here’s the truth:
Staying top-of-mind is not about being the best agent.It’s about being the most visible, consistent presence when clients are ready to act.
That’s where email marketing becomes your competitive edge.
Why Past Clients “Forget” the Agent Who Helped Them
It’s not personal. It’s psychology.
The average homeowner sells every 8–13 years (NAR), and people simply forget over time.
70% of homeowners say they would work with their previous agent again, but only 26% actually do (National Association of Realtors).
Most people can’t even recall the name of their agent a few years later—unless that agent has stayed in touch.
So if you think a holiday postcard and a one-time follow-up text are enough to stay relevant… think again.
How Email Marketing Keeps You From Missing That Next Listing
Done right, email marketing acts like a gentle nudge—a regular reminder that you’re still active, still knowledgeable, and still the go-to person when it’s time to buy or sell.
With the right system in place, you’ll:
✅ Keep past clients engaged year-round
✅ Position yourself as their real estate expert
✅ Be the first name they think of (and call) when the timing is right
What Happens When You Automate That Follow-Up?
Let’s be honest: You’re not going to write personal follow-up emails to every client you’ve ever helped—not every month, and not consistently.
That’s why Realtor Genie exists.
We take care of it for you, with:
✅ Pre-written email flows designed for buyers, sellers, past clients, and long-term leads
✅ Automated delivery so you never have to hit “send” again
✅ Campaigns built to convert—even months (or years) after the initial contact
From “We Already Listed” to “Can You Help Us List?”
You can’t go back in time and reclaim lost listings—but you can prevent the next one from slipping through the cracks.
Start by making email marketing a consistent part of your business. Or better yet, let Realtor Genie do it for you.
Because the next time your past client thinks about selling, you deserve to be the first name they call—not the one they almost remembered.
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